Apple has announced that it will launch a mobile advertising network, the iAd in the United Kingdom and France this December to February, with Germany. According to the European iAd starts to see the publication of the L ' Oréal, Renault, Louis Vuitton, Nespresso, Perrier, Unilever, Citi, Evian, LG display, AB InBev, Turkish Airlines and absolute radio new ads. Apple claims that the iAd has signed more than half of the top of the leading United States national advertisers only four months on 25 September, an estimated 21% of the share of advertising revenue in the US mobile displays by 2010 according to research firm IDC. Mention should also be borne in mind that the release is a seemingly new iAd website advertising.apple.com.
"We are fond of the leading global brands in order to be able to add Network in Europe and the iAd to create more great opportunities for developers," said Andy Miller, Apple's Vice President of iAd. "Only four months of the date on which the amount you've doubled your network advertisers and developers now have thousands of new, an important source of revenue. "
Marc Menesguen, L ' Oréal, the head of strategic marketing, "the world's leading beauty business, L ' Oréal mielekkäintä its aim is to create characters and its clients, so the relationships between the iAd was a natural selection," said. "We are excited about the quality, interactivity you and iAd's experience, depth gives us the opportunity to reach and unparalleled beauty, so as to serve at the forefront of the digital with the equipment and the possibility of the Crowne Plaza users lead to our us Lancome iAd campaign. "
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